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BLF July 2013
Volume 21: The Future of SEO – July 2013 Google’s stated mission is to “organize the world’s information.” To that end, Google and other search engines want to link users to the very best and most...
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BLF August 2013
Volume 22: You Ought To Be In Pictures – August 2013 Two fairly significant market changes have convinced law firms to take the plunge into video. YouTube, the ubiquitous video channel, was acquired by...
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BLF September 2013
Volume 23: The Ultimate Guide to Link Schemes – September 2013 Since publishing the first link- building guidelines, Google has not loosened its policies. Engineers look at what they have allowed and...
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BLF October 2013
Volume 24: Creating Infographics That Work – October 2013 Using Infographics for Attorney Marketing Infographics have become widely popular over the past several years as a technique for quickly...
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BLF November 2013
Volume 25: Saying More with Less – November 2013 Saying more with less. As search engines get smarter, the Internet has the potential to become a cleaner, more informative and well-designed place. The...
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BLF December 2013
Volume 26: A Bigger 2014 – December 2013 Special issue! Download free. FEATURE A Bigger 2014 – This comprehensive guide to the newest ideas and biggest changes in legal marketing helps firms think...
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BLF January / February 2014
Volume 27: Tackling E-discovery – January / February 2014 Computers first created obstacles for efficient discovery by enabling the creation of massive amounts of electronic data. But now, their power...
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Volume 28: The Strength of Google+ – March / April 2014 Any social network that can grow from a mere 25 million users to 540 million users in a little more than two years is not just a robust...
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BLF June / July 2014
Volume 29: Design for All – June / July 2014 Design for All Seniors belong to one of the most rapidly growing demographics in the online community. But research conducted by both the National...
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BLF August / September 2014
Volume 30: Google Panda 4.0 – August / September 2014 Panda 4.0: A Guide Google is getting better at ranking poor-quality websites lower on every search results page. The latest changes to Google’s...
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BLF October / November 2014
Volume 31: Hitting the Links – October / November 2014 Learn about the power of quality that is emerging in Google’s algorithms. Any firm that wants a page one, rank one website has to embrace the...
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Volume 32: Smart Marketing Strategies for 2015 SEO and content marketing continues to trend toward high-quality content that fills the need of an audience. Fortunately, your law firm directly benefits...
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Volume 33: Building Pay-Per-Click Landing Pages for Law Firms What Pay-Per-Click Ad Landing Pages Work Well for Law Firms? There may be no such thing as a buy-now mode when people are looking for an...
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Ask An Expert: When the press calls, be prepared to answer.
This month, our editorial team had an unusual problem. Every month, they line up three experts for the Ask An Expert column – the scheduled expert and two backups. If the first expert is traveling or...
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Ask An Expert: When the press calls, be prepared to answer.
This month, our editorial team had an unusual problem. Every month, they line up three experts for the Ask An Expert column – the scheduled expert and two backups. If the first expert is traveling or...
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UPDATE: Google Bug is Deindexing Pages: What to do if your law firm is affected
UPDATE: April 9, 2019 Google says they expect the error to be fixed within 12-24 hours. We are still resolving the indexing issue that has impacted some pages. We've made further improvements and hope...
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